Sunday, March 30, 2008

Biblical Entrepreneurship - Part 2 by Stephen D. Owens

Biblical Entrepreneurship - Part 2 by Stephen D. Owens

This is the second article in the series dealing with Biblical Entrepreneurship. In this article, we will focus on one of the main components of being a Christian entrepreneur. The topic of today is service.

A business that is based on biblical principles must be grounded in service. Focusing on servicing your customers' needs will set your organization apart from your competitors. To truly have a customer-focused business, your company must have a ministry philosophy. In order to get a clear understanding of ministry, you can model yourself after a great person, Jesus Christ.

Jesus' ministry is the perfect standard of a customer-focused organization. He ministered to the needs of those around Him. Jesus declared in the Gospel according to Luke "for I did not come to call the righteous but the sinner to repentance" (Luke 9:14). From this statement we can draw valuable information that can help us enhance our customer service procedures.

The first order of business is determining whether there is a demand for the product or service you are offering. Jesus' product was in high demand because people wanted the things He was offering. Jesus said he came to call the sinner to repentance. He knew the main need of sinners was to connect to God and the only way to do that was through repentance. Jesus had an unique marketing message (The Gospel of the Kingdom) with a customer centric product (Salvation).

The beginning of your customer service experience must begin with your customer's needs. In the business discipline of marketing, the need of a customer is two fold. A consumer has actual and perceived needs. An actual need is water because our body must have water so it does not dehydrate. A perceived need is your desire to drink sparkling flavored water. The first is a necessity and the latter is a want. Entrepreneurs must keep this in mind as they are constructing their unique selling proposition.

The next step to having great customer service is accessibility. Ask yourself the question, "How accessible is my product to my potential customers?" Accessibility is a matter of availability. Your product must be easily accessible to compete in the marketplace. Jesus understood the concept of accessibility. He made sure his message and product was available. Jesus said that He came to earth for sinners. He placed Himself in an area where He could be easily found by sinners, in their midst. The product or service your organization is offering has to be made available in the distribution outlets where your potential customers purchase their goods.

The last component is reliability. Reliability focuses on a company's ability to deliver on the promises you made about your product in the marketplace. The organization must be able to produce a quality product when it is purchased. Jesus knew that He was able to deliver on His promise of salvation to His customers. He understood that if people would repent for their sins that God would accept their repented heart and make them a part of His family. The credibility of your organization is based on its ability to deliver on the promises it makes to its potential customers.

Christian entrepreneurs must understand that focusing on their customers' needs will catapult their organization to world-class status. This is done by ministering to a particular section within the marketplace and then making sure that products and services are easily accessible to potential customers. The last step is to market and distribute only quality products that the company can consistently deliver to consumers. If the desire is to establish a loyal customer, a company has to construct processes and procedures that produce products that will match customers' needs.

About the author:

www.stephenowens.org

In 2006 Stephen founded Stephen Owens Enterprises. This organization was created to assist entrepreneurs reach their vision through motivational speeches, seminars, and inspiring books. Stephen is also a published author. His book is called "The Revolutionary Change - Unlock the Secret to Producing Change in your Life."

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Biblical entrepreneurship by Stephen Owens

Biblical entrepreneurship by Stephen Owens

Biblical entrepreneurship is one of the next moves of God. This is the third dimension to the marketplace ministry movement. Marketplace ministry was first exposed when those within the charismatic movement began declaring our covenant rights about prosperity and wealth. The next component was uncovered with the faith at work declaration. This teaching shared the "know-how" of displaying our faith in practical ways within the marketplace. These two components were two-thirds of the circle. The last component is biblical entrepreneurship. Marketplace ministry has followed the biblical pattern within scripture. The pattern is as follows: promise - requirement - manifestation.

When researching the moves of God within scripture we find out that God usually begins a new thing with a promise. Then the promise is coupled with a requirement. The requirement generally deals with a lifestyle issue. After the lifestyle issue has been met the manifestation of the promise will occur. God initiated the marketplace ministry movement when He uncovered our rights to the Abrahamic covenant, which promised prosperity to Abraham's seed (natural and spiritual). Inspirational teaching from Creflo Dollar, Kenneth Copeland and others has exposed us to this promised.

Next the requirement component was exposed which taught us the fundamentals of living holy in the marketplace. There are books such as God @ Work by Rich Marshall and The Day of the Saints by Dr. Bill Hamon that has helped us conceptualize our roles. Now the promise must be manifested. This is the season for biblical entrepreneurship. The Christian entrepreneur will grab the promises of God along with the requirements of God and build an asset that produces wealth for the glory of God.

There are three fundamental concepts to being a Christian entrepreneur. They are purpose, service and influence. Biblical entrepreneurship is a holistic approach to starting an organization. Christian entrepreneurs must understand that God must be placed at the center of every business activity.

These three fundamental concepts are the keys needed to open the doors to true entrepreneurship. The concept of purpose focuses on the "why" of the entrepreneur. The second concept of service will help the entrepreneur understand that service will take the organization to world-class statues. The last concept of influence encourages the entrepreneur to use his or her resources to communicate the gospel of the kingdom to a dying world.

Christian entrepreneurs strive to have biblical principles as their companies' standards. The desire of this type of entrepreneur is not centered on wealth and power but on completing God's will for his or her life. These individuals will build their lives and companies on biblical truths.

Christians that have the calling to purse entrepreneurship need practical teaching on how to live out their faith in the marketplace. They must also be encouraged to seek God so His presence and power can be manifested in their organizations. Our leadership within the Body of Christ has to be aware of the things God is doing in the marketplace.

Biblical entrepreneurship is God's next move in advancing His kingdom within the marketplace. God has set the stage so we can move into this third dimension. Now is the time to equip believers to minister within the marketplace

About the author:
Stephen is the founder Stephen Owens Enterprises. This organization was created to assist entrepreneurs reach their visions through motivational speeches, seminars, coaching and inspiring books. Stephen is also a published author. His book is called "The Revolutionary Change - Unlock the secret to producing change in your life." Stephen is a native


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Do you want to increase your blog traffic? by Ollie Style

Do you want to increase your blog traffic? by Ollie Style

The answer of course is yes. Who doesn't want traffic to his blog or website. Below are proven and effective ways you may or may not be doing to generate traffic to your web site or blog. The ones that I list down are the ones that I've been practicing which you could use to increase your traffic.

Email.

Don't spam, if you are going to do this you will be shunned and might just get negative blog publicity. What I do is email my friends and ask them to subscribed to my blog email. I also ask them to tell all their friends, coworkers and relatives about my blog. I am currently working on an opt in email subscription which I will be launching soon.

Free article submission.

I've been doing this for a while now and it's been really productive. If you're interested simply leave a comment on my blog and I will show you how to do it. I will also show you where I submit my articles. [leave a comment if you're interested ok? Here is my URL: http://www.olliestyle.tk]

Blog directory submission

Directory subscription is also effective you can get a lot of readers and hits by submitting your site to blog directories. [go to my site and you will see the sites where I submit my blog>>> OLLIE STYLE DOT TK >>>see the blog directory category]

Search engine submission

It's important for your site or blog to get noticed by search engines like Google, Yahoo, and MSN. But there are other websites out there that will also contribute to your site's popularity. I use a FREE search engine submitter and so far I'm very contented with it, I am not trying to sell you the paid version the free version in my opinion will work well for you specially if you are a newbie.

Feedburner

What can I say about Feedburner? It's the best. It has all sorts of stuff on it like the reader counter, email reader subscription, site headlines that I use and and a lot more useful stuff. You can even earn money using it. http://feedburner.com

Word of mouth

This is probably the oldest kind of marketing that's around, use it to your advantage. Just don't spread gossip, word of mouth marketing is very effective some web sites and bricks and mortar businesses where launched this way.

Viral marketing

This is one of the most effective ways of generating traffic to your blog or website. I am currently using viral marketing to promote a website that I am supporting which is http://PUROJOBS.COM. You will see PURO JOBS ads on the number one spot, and if you join your ad will be on the number one spot, second is purojobs. So far I've had a few hundred hits just from this viral marketing site, so I think it really works, and I'm expecting a lot more in the days to come. By the way it's totally free to join and maintain. The site will not ask you to upgrade or become a premium subscriber, it's totally FREE simply go to http://VIRALMARKETINGSITE.TK to get your own FREE VIRAL WEBSITE.

About the Author:
Ollie Style is a writer / podcaster. You could read more of his articles at his blog - http://olliestyle.blogspot.com - He supports http://viralmarketingsite.tk


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Dressing for Success

by Eric Mayo

One of the most important elements of a successful job search and the subsequent interview is making the all important positive first impression. You will never get a second chance to make a first impression.

The way we dress at any given time is a reflection of our state of mind at that time. Are going to a club? Are we going to hang out with friends? Are we going to a party? No. We are going to a business meeting! Any meetings associated with the job search are business meetings. You will be meeting people to get them interested in your product. In a word, "professionalism." You must look like a professional to be taken seriously. From your hairstyle to your shoes, your appearance should say "I really want this job."

Men

The ideal dress is a navy blue or dark suit or sport jacket with a long sleeved, light colored shirt and a color-coordinated tie. Be sure to wear a belt that matches your shoes. For some, this may not be possible. At the very least, a white shirt (you can never go wrong with a white shirt) with dark slacks.

The rule about shoes is "If you can't shine them, don't wear them." Boots or sneakers are unacceptable. Black shoes are best.

The hair and nails should be neat and trimmed. I suggest no facial hair. I have never seen anyone turned down for a job for being clean shaven. No earrings, facial piercings or tongue ornaments, and only one ring per hand.

Women

Wear a classic skirted suit with a light colored blouse or a simple dress that does not rise above the knee. Do not wear anything too tight or too revealing. Be sure to wear coordinated pumps that are neat and clean. The pantyhose should be a light, natural color with no pattern.

Hair should be neat and of natural color. Short hair is best, but neatly done longer hair is fine. The nails should be neatly trimmed with tasteful polish. The make-up should be natural looking with no bright colors. One set of earrings (no larger than a quarter) no facial piercings or tongue ornaments, one ring per hand and no more than one bracelet per wrist.

It may be possible that you do not own clothes like those mentioned above but they are necessary to create the impression you desire. Many churches and organizations have clothing closets that help people that do not own interview clothing. You may even have to borrow clothes from friends and relatives. No matter how you get them, the right clothing will help you get the job you want.

Get more great advice on ex-offender job searching at http://www.Jailtojob.com

About the Author:

Eric Mayo specializes in professional and personal development with special emphasis on life skills and job readiness training. Eric has over 20 years of corporate and educational experience which he uses to help people improve the quality of their lives.

You can contact Eric at http://www.jailtojob.com

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How To Create Hard Hitting Ads

by Kaye Z. Marks

You want to know how to create ads that work? The secret is actually in the time that your target audience looks at your color printing ads. Two seconds. That's right, you heard me. It takes only two seconds to grab your target clients' attention.

After that initial appeal, you might as well kiss success goodbye if your target clients don't even remember what your ad is all about or what you have to say about your business.

Based on previous research, it is true that consumers devote that less time to scan your ad, let alone read the whole content of your material. With so many things occupying their time, it is not surprising that your target clients would do that. Hence, if you have two-second hitters, then you'll most probably get more attention than any other ads in your industry.

To provide hard hitting ads that get them hooked, here are additional suggestions that can help you the next time you begin your color printing material:

Provide High-Impact Images and Design To prevent your consumers from just browsing your ad and make them want to stop and read it through, high-impact images and design can really help you do that and more.

Studies have shown that visuals do the job of getting your target readers' attention better than your headline. In fact, 90% of your viewers look at the visuals before they even scan your words. And that a quarter of those 2 seconds is in fact dedicated to looking at your pictures, while the rest is on your copy.

And ever heard of a picture paints a thousand words? Well, it is true. They do communicate your message faster than actual words can. This principle dates back to when we were still in pre-school and our teachers would help us remember things by providing us with images.

Provide Visuals That Emphasize Your Message The objective of your images should not be limited to just getting the attention of your target audience. More than that, your visuals should be able to relay and reinforce your message. This is essentially true especially when you try to be arresting most of the time. Often, we lose sight of what's really important just because we're so absorbed in trying to get our reader's attention. Lest we forget our aim in creating our ads, more than anything else, our message is the most important element in our marketing material.

The bottom line is that when you develop your ads, you must not lose track of what is really important รข€" your message. Everything that you provide and apply in your ad should help emphasize rather than mess up your message for your target market.

About the Author

Kaye Z. Marks is a writer and an observer. She is continuously fascinated with the developments in commercial color printing technologies which greatly help the advertising and marketing of small to medium businesses. Visit http://www.justprint.com to get help on implementing this topic on your advertising/marketing campaign.

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